Website design
that attracts and converts
Higher-value enquiries, driven by better design and smarter thinking
Still exploring?
See what better website design delivers
If your website looks good but brings in low-quality leads, slow decision makers, or too much admin, it’s not doing its job.
“Better enquiries, faster decisions, and stronger profitability”
We deliver website design and web design for SMEs – from streamlined WordPress builds to fully bespoke platforms. The goal is simple: better enquiries, faster decisions, and stronger profitability.
Ready to talk better websites?
Tell us where you are now, what needs to change, or what you want your website to help you achieve. We’ll come back to you to arrange a discovery call.
→ Explore what’s holding your website back?
→ Get a website design quote
Prefer to chat first?
Call us on 01435 692 023.
What better website design improves
Higher-value customers
Less time converting leads
Lower cost of acquisition
More revenue
Better profit
Or looking for something more local? Start here: Website design Sussex | Website design Kent | Website design Surrey
On What better website design delivers
Web design isn’t rocket science. But better design is (kind of) a science – built from experience, insight, and a clear understanding of what your audience is searching for and how they decide.
That’s why we build websites as one connected system: On Brand. On Design. Online. On Digital.
A website can only perform as well as the brand behind it. Clear positioning, messaging and identity help visitors understand who you are, why you matter and why they should choose you. If those foundations need work first, explore our branding agency approach to see how brand strategy, design, web and digital connect.
What you get
- Clarity in seconds so visitors “get it” fast
- Trust and credibility built into the journey
- Strong conversion flow that turns visits into actions
- Speed and mobile-first UX as the baseline
- Visibility foundations built in so your site is easy to discover and easy to understand
A simple rule we build around: great websites are built to be understood – by people first, and by search and AI systems as a close second.
On Proof. Real results from real businesses
Better websites don’t just improve aesthetics. They improve outcomes – lead quality, conversion time, and the economics of growth.
Arnold & Baldwin
Higher-value enquiries, clearer positioning, and significant admin time savings through a joined-up brand and website approach.
Read more:
➝ 478% ROI across brand & digital with On Brand Transformation
➝ Saving Arnold & Baldwin time & money with CRM automation
Randoll Industrial
Data-sensitive platforms and secure access
Not all “websites” are public. We’ve delivered behind-the-fence solutions for compliance-heavy environments where control, access and performance matter. Read: On Defence: a secure IAM and IP access solution for a data-sensitive UK SME with global clients
On Two ways we build – always best fit
Most agencies push one solution. We don’t.
We build two ways depending on what you need now – and what you’ll need as you scale.
Streamlined WordPress or Shopify builds fast start
For businesses with a leaner starting budget or an urgent need to get live quickly – using a proven foundation, then customising properly so it looks and feels like you, not a template.
Best for
- Service businesses and lead gen sites
- Faster launches with a clear scope
- Existing WordPress or Shopify sites that need a new look, fast
Fully bespoke design and development built to scale
For businesses that need to stand out, integrate systems, or build something future-proof – where performance, flexibility and control matter.
This route is best-fit when you need:
- Custom integrations (Zoho, Salesforce, booking, portals)
- Advanced security and access requirements
- Scalability without replatforming
- A platform designed for long-term growth and higher-value conversion
Platforms vary, but we’ll recommend the best-fit route – WordPress built properly, or bespoke stacks like Laravel and React.
Not sure which route is best-fit? Read: Switch On Success – bespoke vs customised website design
What’s included in every build
Always included
- UX and UI shaped around conversion
- Mobile-first responsive development
- Performance foundations (Core Web Vitals in mind)
- Visibility setup (structure, titles, internal linking basics)
- Analytics and tracking readiness
- Launch checklist and handover
- Options for ongoing support and maintenance
Optional additions
Choose what you need. We’ll recommend what matters most.
Brand and Content
- Brand positioning and identity
- Copywriting and content structure
- Photography and video
Technical & Functional
- CRM integrations (Zoho / Salesforce / PipeDrive)
- Booking, eCommerce, portals and workflows
- Secure access and data controls
- Bespoke applications and platforms
Post-launch Growth
- Ongoing optimisation and performance improvement
- SEO support post-launch for dedicated visibility growth
SEO has its own home
If you want ongoing SEO after launch, explore our SEO services and packages
How it works
We’ve refined our process to keep things simple – fast to start, smooth to deliver, and built to last.
Discovery call and plan
We clarify goals, audience, and what the website needs to do – then recommend the best-fit route and map the next steps.
Concept design and build
We design the journeys and interface, then build using best-fit technology – optimised for performance, mobile usability and visibility foundations.
Launch and improve
We launch clean, then improve over time with maintenance and ongoing optimisation options.
Website design across Sussex and the UK
When you need something more advanced
- CRM and sales integrations (Zoho / Salesforce / custom)
- Portals, member areas and custom workflows
- Secure access and IAM considerations
- eCommerce, inventory and booking systems
Want the deeper technical view? Read: On Development – bespoke web and app solutions
Want to go deeper before you commit
FAQs
How much does a website cost
It depends on scope, content and functionality. We’ll recommend the best-fit route on a discovery call and follow up with a clear proposal.
What makes HeightOn different from other website design agencies?
Most website design agencies sell design. We build a system that performs. That means brand clarity, UX, performance and conversion working together – not a pretty site that needs fixing later.
We’re best-fit by default: streamlined WordPress when speed or budget matters, fully bespoke builds when you need integrations, scalability or tighter control. And because we’re a joined-up brand and digital team, your website isn’t handed off between suppliers – it’s designed, built and optimised as one connected experience.
Big On Better means better enquiries, faster decisions and stronger profitability – not just a nicer homepage.
How long does it take
Most projects are delivered within 4–12 weeks depending on complexity. We confirm milestones up front.
Do you build WordPress and Shopify websites
Yes – we build on WordPress and Shopify, and we also deliver fully bespoke builds when needed.
Do you provide hosting and maintenance
We can advise on best-fit hosting and provide ongoing support packages for updates, monitoring and performance improvements.
Can you integrate our CRM or booking system
Yes – we regularly integrate Zoho, Salesforce and other tools, plus booking platforms, eCommerce and bespoke systems.
Can you help with SEO after launch
Yes. We build visibility foundations into every website, and we offer dedicated SEO support post-launch if you want ongoing growth.
Ready to build a better website
If you want higher-quality leads, faster decisions, and a website that supports growth, we’ll help you build it properly.
Or call 01435 692 023
Better websites build better businesses. It starts with clarity.
On Success Stories
Brand Identity for JA-CS: a trusted name in property consultancy
Moving in On digital marketing that delivers for industrial electrical engineers
On Growth: raising the bar for an award-winning commercial catering butchers
On Recruitment: brand & website design for Maddison Consultants
Rebranding wavemobile: enabling a national push for rural connectivity
Switching On Synergies: turning partnerships into profit
Let’s talk – 01435 692 023
Horam, Heathfield, East Sussex
131 trees planted
How we’re making better choices for people, planet and purpose. Sustainability – read more
