On Brochure design for Structure Wraps: bold branding for trade shows and events
From Bedfordshire to Las Vegas – brochure design built for impact
Structure Wraps design and deliver standout tension fabric systems for brands that demand scale, precision and visual impact. Founded in Bedfordshire and now operating across the USA, they transform temporary structures into bold branded experiences for global names.
At HeightOn, we helped translate that into a standout trade show brochure – combining confident messaging, considered design and big brand proof.
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On Brand and brochure: clarity, confidence and proof
Structure Wraps are specialists in large format printing and tension fabric graphics – transforming temporary structures, truss systems and event interiors into bold, branded experiences. With over 30 years of experience and a growing list of high-profile clients including Audi, Warner Brothers, Hitachi and McAfee, their brochure needed to reflect both their innovation and their credibility.
We designed a clean, modular layout with dynamic headers and bold imagery – reinforcing their value propositions while showcasing real-world project results. From the first page, it’s clear who Structure Wraps are and how they solve problems for event professionals..

On Print and Performance: a design that sells the solution
Structure Wraps’ systems eliminate wrinkles, save time, and reduce production waste. Our brochure design had to do the same: no fluff, no filler. The copy is benefit-led and focused, backed by visuals of real installations and technical breakdowns of their framing systems. This event brochure design gives their sales team a practical, persuasive tool – in hand and online.
Want to know what makes brochure design truly perform under pressure? We break it down in The Ultimate Brochure Design Guide – from structure to storytelling.
“no fluff, no filler.”
“copy is benefit-led and focused.“

On Collaboration: refined with the founder’s insight
Founder Steve Lamb was hands-on throughout. His feedback helped streamline content, sharpen headlines and focus on proof over promises:
“The final brochure hits the mark – sharp, professional and exactly what we needed. The team at HeightOn listened carefully throughout and delivered a tool we’re proud to use.“
Steve Lamb, CEO
On Growth and global reach: trusted by big brands
From Bedfordshire projects to large-scale Las Vegas wraps, Structure Wraps support brands with big ambitions. Their systems have been trusted by global names like Lego, Wendy’s and Continental Tyres – and the brochure now reflects that calibre of work. It’s designed to open conversations and close deals.
On Strategy: brochure design across the events sector
Whether it’s transforming physical event spaces like Structure Wraps or delivering end-to-end corporate travel services like Expo World Travel, our brochure design approach is built around clarity, confidence and conversion.
We unpack this thinking further in our insight article on Events and Exhibition Design, exploring how brands can maximise impact through smarter stand presence, storytelling and visual systems.
Together, they show how the right print strategy can elevate brand perception and drive results in high-pressure event environments.


On Result: brochure design that delivers impact
This printing brochure design aligns brand and brochure. It works on stands, in pitches, and on screens. It doesn’t just tell the Structure Wraps story – it shows it, at scale.
Ready to raise your own brochure game?
We help brands in print, travel, events and beyond build strategic brochure design that delivers results. Explore The Ultimate Brochure Design Guide, or request a tailored brochure design quote today.